BoA led a generation under the title Star of Asia.
With an unmatched career spanning Korea, Japan, and the wider Asian region,
she has embodied and proven the evolution of the cultural industry.
Now, BoA takes the stage as the host of 2025 MyK VOICE.

For the past 7 years, Mike Van has led Billboard’s growth in key executive roles. He has also made his mark at Pandora, Electronic Arts (EA), and Complex,remaining at the heart of the music industry for over 25 years.

Jong-il Choi is the mastermind behind Pororo, Zanmang Loopy, and Tayo. Breaking the boundaries between content and brand, Choitransformed children’s characters into global IPs!

Danielle Jin leads marketing across Visa’s Asia-Pacific region. She is a marketing strategist who has been at the helm of renowned global brands such as Pepsi, Ghirardelli, Unilever, and McKinsey.

Youngah Lee is the Chief Strategy Officer driving Korea’s leading beauty specialty franchise, Olive Young. In addition to being a leader in global beauty and wellness, Lee utilizes content and storytelling to shape industry trends as a top K-beauty retailer.

Director Doyun Lee, who brought the Netflix series The Trauma Code: Heroes on Call to life,
and writer Jongbeom Lee, who built deep connections with readers through the acclaimed webtoon Dr. Frost,
come together to explore the essence of IP and the cultural and social impact of content.